Real Talk

Business Blog

  1. With over half of consumers claiming they would willingly pay more for improved customer experience, businesses of all sizes are finding it increasingly important to pay more attention (and invest more resources) to service and support, not just the quality of their product. In today’s social media world, a negative customer experience has wide-ranging results, potentially

    READ MORE »
  2. While online shopping is extremely popular, about half of today’s consumers still prefer to shop at traditional stores where they can see and feel the item prior to purchase and interact with salespeople. And today, cultivating and improving the customer experience is one of the most crucial tasks currently facing owners of brick-and-mortar businesses. Brands

    READ MORE »
  3.   There’s little doubt about the impact the customer experience has on business success. It leaves one to wonder how bad customer experiences still exist, practically everywhere. Many business owners aren’t interested in looking beyond their financial reports to expose the problems in the customer experience they provide. And sometimes when they do finally see

    READ MORE »
  4. One of the main differences between traditional stores and ecommerce retail is the absence of physical interaction. A benefit of in-store retail displays is that they help you draw the customer’s attention to certain items. Because of this, they play a pivotal role in driving conversions. But despite the opportunity that retail displays offer, many brick-and-mortar

    READ MORE »
  5. A night in a hotel, whether it’s 5 stars or a quaint, boutique style hotel, can either be a night of rejuvenation and relaxation or a total nightmare. With the success of AirBnB, many people are forgoing rolling the dice with hotels and choosing to stay in these alternatives. With such fierce competition, differentiating yourself

    READ MORE »
  6. There’s a lot more that happens at a dealership than just selling cars. From up-selling oil changes to tires, there are ample opportunities for dealerships to capture a sale. Unfortunately, for one reason or another, those sales fall short. For some dealerships, that’s just the way things are, and the idea of a sale is

    READ MORE »
  7. GameFilm® is the future. Companies are cutting training costs by utilizing this familiar practice commonly utilized by athletes. One of the many reasons why companies have adopted Reality Based Group’s GameFilm® technology and techniques is the cost effectiveness of utilizing replay to train new and current employees. According to a report in 2014 by the

    READ MORE »
  8.   Defining excellent customer service in your restaurant can be difficult. You wouldn’t expect the same level of service from a fast food restaurant as you would a fine dining establishment. However, as the restaurant industry continues to expand and evolve, the segments are not always clearly defined. With the rise of family-owned and small

    READ MORE »

Shoppers Blog

  1. Retailers and service providers typically know their top contenders. Customers often mention competitors while shopping, trying to get the best deals on pricing, warranties, incentives and amenities such as delivery and maintenance. Many clients not only want to know how their own stores and employees are performing but are curious what their rivals are doing

    READ MORE »
  2. Going undercover to analyze businesses is a great way to earn extra money and get in touch with the commerce of your neighborhood. Reality Based Group makes the job easier by offering 24/7 support online as well as by phone, so you can always get questions answered about mystery shop details and filling out reports.

    READ MORE »
  3. As the winter holidays creep up on us, tension and excitement build as we think about gift giving and parties and that feeling of festive goodwill that fills our souls. Instead of trying to schedule mystery shopping assignments around mall visits, use your assignments to buy gifts and make money at the same time. Holiday

    READ MORE »
  4. If you’re like most mystery shoppers, you really enjoy your job. Seriously, what’s not to like? You get to check out all kinds of businesses, meet new people in your community, sample services and products you may have never known about… and get paid for your time! Although sharing your experiences with friends and family

    READ MORE »
  5. All mystery shoppers have questions. Even if you’ve been shopping for years, you’ll find a directive that you don’t clearly understand, a site that raises eyebrows, or a task you’re sure there must be a quicker and better way to complete. No need to pay for a download or app to make your job easier

    READ MORE »
  6. Punctuation marks are not tiny emjois. It’s true. And it’s really too bad, some of those faces can get pretty funny! Correct punctuation also has some pretty good aspects though too. Capable of not only helping your sentences flow the way you intended, correct punctuation insures the intent of your sentence itself comes across properly.

    READ MORE »
  7. Many people are unaware of the existence of mystery shopping. But the practice has a long history and has been pivotal to the growth and success of service and retail providers. For shoppers, it’s a unique job that offers new scenarios every day, which requires a variety of skills, talents and abilities. But there is a

    READ MORE »
  8. RBG has a number of storage unit mystery shopping opportunities who depend on shoppers to evaluate their facilities to help them remain competitive in an aggressive marketplace teeming with discounts, special amenities and other perks to attract customers. Shoppers approach evaluations armed with specific scenarios designed to assess customer service, facility conditions, and costs for different sizes

    READ MORE »

Real Talk |News, thoughts, and musings on the evolution of Customer Experience. All news »

 
Contact Us »