Real Talk

Business Blog

  1. With today’s fast paced world, many people barely have time to respond to an email, let alone take a customer survey! But many businesses are missing a crucial opportunity to connect with their clients and customers through the use of feedback surveys. Here are 5 ways customer feedback surveys can help your business achieve a

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  2. Loyal customers are the most profitable customers. They have a better return on marketing and offer better spending value than new customers. With that being said, this means that lost customers have more value than going out seeking new customers. In order to gain back a loyal customer a business has lost, here are three

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  3.   Unfortunately, the majority of organizations will never reach the higher levels of guest satisfaction, and it’s not because they are not trying hard enough. Achieving the 4.7 level of satisfaction from your guests is very much a conscious approach. Some businesses approach this endeavor with a one-sided effort. They feel that as long as

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  4.   Costumers are the lifeblood of any company. Without customers a company can of course not be successful. Therefore, it is critical that they feel as comfortable as possible with your company. Fortunately, there are plenty of ways to help ensure their comfort and therefore yield a successful business. Treat Them Right While this may

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  5.   Businesses use scorecards as part of their strategic planning and management to monitor the performance of their organization. The scorecard can be designed to measure internal and external processes, with the eventual goal of making improvements in underperforming segments. If the scorecard is not created with the right strategy in mind, the data it

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  6. Mystery shopping has proven over the years to be a multi-beneficial tool for businesses. Improved customer service, employee performance, and increased revenue are just some of the benefits you can expect from a quality mystery shopping program. Industry across a wide range of sectors with companies small and large can transform their operations with mystery

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  7.   The power of mystery shopping can benefit your business in many ways, especially if you have more than one location. But it’s important to understand not all mystery shopping programs are the same. What makes some programs more successful than others? And with so many companies claiming to offer professional mystery shopping programs, how

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  8. Same-store sales are an effective measure used by businesses to gauge their rate of success. Companies with multiple locations will analyze their stores individually to get a clearer picture on not only how each store performs, but also to learn transferable lessons. The changes made by monitoring and adjusting their strategy on an individual store

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Shoppers Blog

  1.   Unfortunately, the majority of organizations will never reach the higher levels of guest satisfaction, and it’s not because they are not trying hard enough. Achieving the 4.7 level of satisfaction from your guests is very much a conscious approach. Some businesses approach this endeavor with a one-sided effort. They feel that as long as

    READ MORE »
  2.   Costumers are the lifeblood of any company. Without customers a company can of course not be successful. Therefore, it is critical that they feel as comfortable as possible with your company. Fortunately, there are plenty of ways to help ensure their comfort and therefore yield a successful business. Treat Them Right While this may

    READ MORE »
  3.   Businesses use scorecards as part of their strategic planning and management to monitor the performance of their organization. The scorecard can be designed to measure internal and external processes, with the eventual goal of making improvements in underperforming segments. If the scorecard is not created with the right strategy in mind, the data it

    READ MORE »
  4. Mystery shopping has proven over the years to be a multi-beneficial tool for businesses. Improved customer service, employee performance, and increased revenue are just some of the benefits you can expect from a quality mystery shopping program. Industry across a wide range of sectors with companies small and large can transform their operations with mystery

    READ MORE »
  5.   The power of mystery shopping can benefit your business in many ways, especially if you have more than one location. But it’s important to understand not all mystery shopping programs are the same. What makes some programs more successful than others? And with so many companies claiming to offer professional mystery shopping programs, how

    READ MORE »
  6. Same-store sales are an effective measure used by businesses to gauge their rate of success. Companies with multiple locations will analyze their stores individually to get a clearer picture on not only how each store performs, but also to learn transferable lessons. The changes made by monitoring and adjusting their strategy on an individual store

    READ MORE »
  7. A recent study revealed 70 percent of buying choices are based on how customers perceive the way they were treated. Successful businesses understand this, and take great lengths to ensure their sales staff is properly trained. At its core, selling something is an agreement between two parties, regardless of the exchange taking place. Increasing the

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  8. It’s not as difficult as you may think. With a few systematic steps, your restaurant has the power to be named the favorite amongst all your customers. At Reality Based Group (RBG), we specialize in turning businesses into favorites. In this post, we’ll take a look at two simple ways to turn one-time visitors into regulars

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