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This is the RBG. Brand Story

For over 25 years, we’ve been studying film analyzing millions of customer interaction. We accurately identify your CX opportunities and give you tools to create long-lasting, real ROI.
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Secret Shops Improves Texas Roadhouse’s Guest Experience

Secret Shops Improves Texas Roadhouse’s Guest Experience

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See What Your Customers See With Video Mystery Shopping, GAMEFILM®.

See What Your Customers See With Video Mystery Shopping, GAMEFILM®.

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Customer Experience Starts With Employee Experience – Discussion with our Goodwill Partners

Customer Experience Starts With Employee Experience – Discussion with our Goodwill Partners

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Great Customer Experience Starts with Great Employee Experience.

Great Customer Experience Starts with Great Employee Experience.

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Reality Based Group Partners with Wayback Burgers to Enhance Customer Experience

AUSTIN, Texas, May 20, 2025 /PRNewswire/ -- Reality Based Group (RBG), realitybasedgroup.com , a leading tech-enabled video mystery shopping and customer experience improvement firm, has announced an exciting new partnership with a "better burger" chain, Wayback Burgers. This collaboration is aimed at staying consistent with Wayback Burgers mission to create a culture of belonging by…

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How Does Personalization Change the Way Customers Experience Your Business?

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What’s the Real Impact of Monitoring Customer Service in Your Business?

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Improving Customer Experience – How to boost satisfaction?

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